Journal

Notes from the set

Guides on video production, podcasting, gear and studio shoots in Lagos, from the people who do it every week.

B2B 04/09/2026 · 10 min read

Agency websites all say the same six things. Strategy-led. Results-driven. Full-service. Award-winning. None of…

B2B 04/09/2026 · 10 min read

These four categories get grouped together on agency websites and almost never explained. What a musician…

B2B 04/09/2026 · 11 min read

Commercial production optimizes for attention. Nonprofit production has to optimize for attention without harming the people…

Studio Equipment 04/09/2026 · 10 min read

Lens advice online is written for people with unlimited rental houses and stable electricity. Neither…

Television Ads 28/08/2026 · 9 min read

Most guides to Google Ads campaign creation stop at the interface. Pick an objective,…

Gear Rentals 28/08/2026 · 9 min read

Every production company in Lagos owns something it uses twice a year. Usually…

Uncategorized 28/08/2026 · 11 min read

Most documents labeled strategy are inventories. A channel list, a budget split, a…

Television Ads 28/08/2026 · 11 min read

Bad briefs are expensive in a way nobody invoices for. The IPA and BetterBriefs…

Podcast 21/08/2026 · 12 min read

Most podcast disputes are not about money. They are about who owns the raw files,…

Podcast 21/08/2026 · 12 min read

Most podcast production equipment gets replaced within two years, and almost none of it needed replacing.…

Uncategorized 21/08/2026 · 12 min read

A podcast production team can be two people or twelve. Format decides the number, not…

Studio Equipment 14/08/2026 · 10 min read

Studio equipment price varies so widely by category that a single number is almost useless without…

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